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Lumada 2.0: An IoT Appliance Powered by Lumada
Tue, 19 Sep 2017

This week at Hitachi’s Next 2017 event in Las Vegas, Hitachi Ltd. and Hitachi Vantara announced Hitachi’s first commercial Lumada Internet of Things (IoT) platform offering.


In May of last year, Hitachi Insight Group, the global organization responsible for driving Hitachi’s global unified Internet of Things (IoT) business and strategy, introduced Lumada, a data-centric IoT platform. Lumada, which stands for “Illuminate the Data”, is a comprehensive, enterprise-grade IoT core platform with an open and adaptable architecture that simplifies IoT solution creation and customization. Lumada was designed to address the challenges associated with IoT solution creation by leveraging Hitachi’s unique OT and IT expertise and technologies. Lumada is an IoT platform that is designed for co-creation with customers and partners. It’s open and adaptable architecture can apply to a wide range of industries and use cases, where core solutions can be extended or repurposed across multiple verticals or easily tailored to specific situations.


On July 12th, Lumada was recognized by the MMIR 2017 excellence award for ICT products and services to support our smart society. MM Research Institute, which is a Marketing Research, Consulting, Promotion, Support and Publishing company with a focus on the Information and Communication Technology (ICT) sector, recognized Lumada for its global business leadership in the IoT area of smart solutions. This award was based on a survey of industry experts through internet questionnaires and direct interviews with companies.


Since then, Hitachi has hardened and optimized the Lumada IoT Platform based on numerous

Proof of concept (POC) and co-creation projects with its customers and partners, as well as in

its own factories. Now in its 2.0 release, Hitachi’s Lumada intelligent software platform includes

major upgrades, including new edge, core, analytics and studio components, edge and asset

SDKs, asset avatars, expanded advanced analytics and AI capabilities, feature-rich dashboards

and more. At the same time the Hitachi Insight Group was combined with Hitachi Data Systems and Pentaho to form a single integrated business as Hitachi NewCo to capitalize on Hitachi’s experience in both operational technologies and information technologies.


Here is a high level view of the basic components of the Lumada Platform architecture.


Edge connects to sensor data and transports it securely to the cloud and performs real-time analytics.

Core collects sensor data, manages assets in the field and runs asset avatars. (an avatar is a concept that uses digital information about a product to build a digital twin in virtual space. This concept has been proposed by NASA for its next generation aircraft development).

Analytics analyzes sensor data and refines it for insights using statistical tools and machine learning.

Studio acts on insights. It visualizes data, trends, and insights, issues commands, and automates operations.

Foundry runs industrial –grade software to deploy, repair, upgrade and scale services, security, support and licensing services. It can run in the cloud or on premise.


A recent report from IOT Analytics, lists 450 companies in the IoT platform space. Hitachi Lumada is differentiated by three key attributes.


Flexible: Most of our competitors have taken a cloud-only approach while a majority of

traditional enterprise and industrial customers we talk to are looking for on-premises deployment to address network latency, telematics costs and security concerns. The Lumada IoT Platform can be configured from a single server node to a cluster of nodes distributed across multiple servers to increase performance and scalability. Its unique modular architecture increases its adaptability to support customers’ existing business and IT environments, helping them to more rapidly achieve highly optimized outcomes


Composable: Unlike most IoT platforms on the market today, Lumada is composable and highly adaptable to support customers’ existing environments and business requirements as needed. Its modular, heterogeneous architecture ensures it can work with third-party solutions, giving customers the freedom to build the solution that works the best for their unique needs.


Co-creation. The Lumada IoT platform provides an open, flexible and intelligent foundation which allows Hitachi to leverage our extensive OT and IT experience with our customers and partners to co-create and tailor solutions to meet their specific needs. We also offer comprehensive services and support to help in all aspects of co-creation, deployment and even operations as needed


The value of an IoT platform is underscored by a recent quote from Christian Renaud, research director, IoT, at 451 Research.


“IoT platforms unquestionably have an important role to play in the development and

deployment of IoT solutions. However, they can introduce new layers of complexities, which can hinder the implementation and benefits of the solutions themselves. While it is still very early days in the IoT platform market, the landscape is crowded, making it difficult for new vendors to differentiate themselves. Hitachi’s extensive expertise in OT and IT gives them a unique understanding of the fundamental requirements to build and deploy IoT solutions at scale. This allows Hitachi to help customers get actionable business insight that translates into real business value, faster.”


The IoT appliance powered by Lumada reduces the need for specialized IoT and IT skill sets and gives your organization back time that would otherwise be spent loading software and preparing infrastructure for IoT projects. The IoT appliance powered by Lumada answers the question, how do I get started with IoT? Customers looking to further increase the time-to-value of their IoT initiatives can use the Lumada IoT platform in concert with Hitachi co-creation services and leverage Hitachi’s expansive expertise in both OT and IT to create solutions tailored to their unique requirements.

I'm Working for a New Company!
Tue, 19 Sep 2017

I joined Hitachi Data Systems in 1997 as an open systems storage product manager. Hitachi Data Systems (HDS) was founded in 1989 when Hitachi and Electronic Data Systems (EDS) acquired National Advanced Systems (NAS) from National Semiconductor and renamed it Hitachi Data Systems to market Hitachi’s IBM compatible mainframes. Hitachi’s mainframe used a hybrid CMOS architecture which proved to be much more powerful than IBM’s mainframes, and enabled this new company to gain market share. When I joined HDS at that time, I was the loneliest person in HDS, because everyone was selling multi-million dollar mainframes and no one was interested in selling low cost open systems storage.


At that time the company was still a very American company and the Hitachi culture had not yet taken root in HDS. In fact, we preferred to refer to ourselves as HDS, another three letter computer company and our CEO was on rotation from EDS. I joined HDS because I became familiar with Hitachi while I was on assignment in Japan with another computer company and I admired the Hitachi employees and the products that I encountered. I was really impressed with the Hitachi culture and with their storage architecture which separated control from data for increased efficiency and scalability; and I realized that this enabled the elasticity to adapt to future storage technologies.


As the mainframe market declined, and the cost of selling IBM compatible systems with the overhead of IBM systems software, made this market unprofitable, Hitachi decided to exit the mainframe business in 1999 and focus on their storage market. I was now in the right place at the right time. At the same time, Hitachi bought out EDS, and we began the journey of becoming a part of the Hitachi family and incorporate the fundamental core values of Wa (Harmony), Makoto (Sincerity), and Kaitaku-Seishin (Pioneering Spirit). In addition to our storage architecture which was ideal for the future of storage area networks and virtualization, we focused on the Data. we were also successful at developing solutions for data management, data governance, data mobility, and data analysis. While originally the name of our company was a combination of Hitachi and EDS, we didn’t have to change the name of the company, since data was now our focus. We were no longer HDS, a three letter computer company, we were a new company, Hitachi Data Systems with the emphasis on Hitachi and Data.


Move forward twenty years and the business is entering a new phase, with digital transformation where it is less about products and more about business outcomes. Add to this the convergence of IT and OT and the internet of things, where smart machines become data centers on the edge. Data is still at the core but new systems of engagement, automation, design, and provenance, are changing the requirements for curating, storing, managing, moving, and governing data. Hitachi Data Systems is a recognized leader in the field of information technology (IT), bringing applications, analytics, content, cloud, and infrastructure solutions to market that have transformed the way enterprises do business. However, now is the time to expand our business and seize the opportunities that this new phase presents.


These are very exciting times, especially for a company like Hitachi with over 107 year of OT experience and 58 years of IT experience. This gives us the opportunity launch a new company, Hitachi Vantara, to leverage the broad portfolio of innovation, development and experience from across Hitachi Group companies to deliver data-driven solutions for commercial and industrial enterprises. This new company will unify the operations of Hitachi Data Systems, Hitachi Insight Group, and Pentaho into a single integrated business as Hitachi Vantara to capitalize on Hitachi’s experience in both operational technologies and information technologies. While, Hitachi Vantara will continue to provide superior infrastructure, object storage and analytics technologies that enterprises rely on for their mission-critical data in the data center, in the cloud and at the edge, the new opportunity for Hitachi Vantara will be to target the IoT market with a unified approach that will enable our customers to achieve the business out comes that this makes possible.

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Hitachi Vantara President and COO Brian Householder announcing Vantara at Next 2017 in Las Vegas


   I am excited and proud to be a part of this new company. Checkout my new business card.

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